---
title: GenSales | B2B Lead Generation and Appointment Setting
description: Accelerate your B2B growth with GenSales' expert lead generation and appointment setting services, proven to enhance client engagement and drive revenue since 2002.
image: https://gensales.com/hubfs/Personalization%20in%20B2B%20Sales%20How%20to%20Get%20It%20Right-1.jpeg
---
[](https://gensales.com)
- [B2B Lead Generation](https://gensales.com/b2b-lead-generation)
- [Industries](https://gensales.com/industries)
- [Technology & Telecom Company Lead Generation](https://gensales.com/industries/technology-lead-generation)
- [SaaS Lead Generation](https://gensales.com/industries/saas-lead-generation)
- [Commercial Lighting](https://gensales.com/industries/electrical-leads)
- [Manufacturing Lead Generation](https://gensales.com/industries/manufacturing-lead-generation)
- [Healthcare Lead Generation](https://gensales.com/industries/healthcare-sales-leads)
- [Lead Generation Services](https://gensales.com/industries/lead-generation-services)
- [Commercial Roofing Lead Generation](https://gensales.com/industries/commercial-roofing-leads)
- [Commercial Construction Lead Generation](https://gensales.com/industries/commercial-construction-lead-generation)
- [Commercial HVAC Lead Generation](https://gensales.com/industries/hvac-leads)
- [Commercial Insurance Lead Generation](https://gensales.com/industries/commercial-insurance-leads)
- [Business Financial Services Lead Generation](https://gensales.com/industries/business-financial-services-lead-generation)
- [Business Brokerage Lead Generation](https://gensales.com/industries/business-broker-leads)
- [The Power Of SaaS Lead Generation](https://gensales.com/industries/the-power-of-saas-lead-generation)
- [Enterprise Manufacturing Lead Generation](https://gensales.com/industries/enterprise-manufacturing-lead-generation)
- [IT Lead Generation](https://gensales.com/industries/it-lead-generation)
- [Enterprise Tech Lead Generation](https://gensales.com/industries/enterprise-tech-lead-generation)
- [About Us](https://gensales.com/about-us)
- [Our Approach](https://gensales.com/our-approach)
- [Careers](https://gensales.com/join-our-team)
- [Blogs](https://gensales.com/blog)
- [Contact Us](https://gensales.com/contact-us)
## OUTSOURCED SALES SINCE 2002:
# We Open. You Close.
B2B Lead Generation and Appointment
Setting services that accelerate your
new business opportunities and lead
to exponential revenue growth.
## Just Announced!
Named Best Lead Generation &
Appointment Setting Company in the U.S.
[](https://clutch.co/profile/gensales-b2b-leadgen#highlights)
[](https://clutch.co/profile/gensales-b2b-leadgen#highlights)
[Schedule a Consultation](https://gensales.com/?hsLang=en#form)
## Hear from our clients
## GENSales by the numbers
## 2002
In Business
for Over 20 Years
## 300k+
Appointments
Set
## 15 years
Average US Outbound
Caller Experience
## 14 dayS
Onboarding and
Launch Timeframe
## 18 years
Longest
Standing Client
## 2.5 years
Average Length
of Client Engagements
## Awards & Recognition
[](https://insightssuccess.com/gensales-offering-comprehensive-business-development-services/)
[](https://g.co/kgs/iZCBJ99)
[](https://www.bbb.org/us/co/denver/profile/appointment-setting-service/gensales-1296-90103761)
[](https://www.comparably.com/companies/gensales)
[](https://clutch.co/profile/gensales-b2b-leadgen#highlights)
[](https://upcity.com/profiles/gensales)
[](https://www.glassdoor.com/Overview/Working-at-GenSales-EI_IE867827.11%2C19.htm)
[](https://thetitanawards.com/winner-info.php?id=85)
[](https://clutch.co/profile/gensales-b2b-leadgen#highlights)
[](https://clutch.co/profile/gensales-b2b-leadgen#highlights)
[](https://www.comparably.com/companies/gensales)
[](https://www.comparably.com/companies/gensales)
[](https://www.comparably.com/companies/gensales)
[](https://www.comparably.com/companies/gensales)
[](https://thetitanawards.com/winner-info.php?id=85)
[](https://upcity.com/profiles/gensales)
[](https://upcity.com/profiles/gensales)
[Talk to us](https://gensales.com/?hsLang=en#form)
## [Industries We Serve](https://gensales.com/industries?hsLang=en)
We’re currently focused on growing our partnerships in these industries,
but our unrivaled lead generation services work for any business.
[](https://gensales.com/industries/technology-lead-generation?hsLang=en)
[](https://gensales.com/industries/saas-lead-generation?hsLang=en)
[](https://gensales.com/industries/electrical-leads?hsLang=en)
[](https://gensales.com/industries/healthcare-sales-leads?hsLang=en)
[](https://gensales.com/industries/manufacturing-lead-generation?hsLang=en)
[](https://gensales.com/industries/lead-generation-services?hsLang=en)
[](https://gensales.com/industries/commercial-roofing-leads?hsLang=en)
[](https://gensales.com/industries/commercial-construction-lead-generation?hsLang=en)
[](https://gensales.com/industries/hvac-leads?hsLang=en)
[](https://gensales.com/industries/commercial-insurance-leads?hsLang=en)
[](https://gensales.com/industries/business-financial-services-lead-generation?hsLang=en)
[](https://gensales.com/industries/business-broker-leads?hsLang=en)
[](https://gensales.com/industries/the-power-of-saas-lead-generation?hsLang=en)
[](https://gensales.com/industries/enterprise-manufacturing-lead-generation?hsLang=en)
[](https://gensales.com/industries/it-lead-generation?hsLang=en)
[](https://gensales.com/industries/enterprise-tech-lead-generation?hsLang=en)
## Proven LeadGen Process
Since 2002, GenSales has specialized in US-based outsourced
B2B lead generation and appointment setting.
## Yes, cold calling works
Cold calling provides an opportunity to quickly qualify leads and gather valuable information about prospects.\[1\] Our SDRs can build rapport and address specific needs or concerns of potential customers.
## 82%
Buyers Accept Meetings When Reached Out to Personally
## 57%
Corporate Executives Prefer
Contact by Phone
## 90%
Top-Level B2B Decision Makers
Do Not Respond to Cold Emails
## 93%
Converted Leads Are Reached
by the 6th Cold Call Attempt
## 69%
Accepted a Call From a Sales
Rep Within the Past 12 Months
## 75%
Prospects Attend a Meeting Generated by a Cold Call
\[1\] Jay, A. (n.d.). *Time and again we’ve heard experts say “Cold calling is dead” and that inbound is where the
money is. However,*. Financesonline.com. https://financesonline.com/cold-calling-statistics/
[Schedule a Consultation](https://gensales.com#form)
## What Our Clients Have to Say
#### Paul, Lace.ai
What a great call – Jennifer displayed a fantastic sense of calm, confidence, friendliness, and enthusiasm.
#### Bob Kelliher, Transworld Business Advisors
We found that working with GenSales is a success. Our chance of getting clients to come on board - either as a business valuation or as a listing - is much greater.
#### Kevin, Information Services
I vetted several sales team partners and they seemed to be the best fit from the ease of onboarding, art, an science process, commitment to delivering on the outcomes, and willingness to create along the way.
#### Regina, TUDI Mechanical Systems
We’ve worked with other telemarketing firms, and they just couldn’t perform to the same level of quality and volume as GenSales.
#### Tim Zercher, A-Train Marketing
We tried a number of different leadgen methods, including cold emailing and cold LinkedIn campaigns. Even though that stuff worked, we found it worked much better when paired with GenSales' callers, which helped us engage on multiple fronts - and with personality!
#### Bob Kelliher, Transworld Business Advisors
When I reach out to the prospect, they're actually picking up the call, they're excited, and they're looking forward to learning more.
#### Jeff Vandergrift , TUDI Mechanical Systems
GenSales is a very crucial component of our sales process. We rely heavily on their team to provide those appointments and get our name out in the marketplace.
#### Kellie Lauth, Mindspark
Being a smaller organization, our brand identity is everything to us. One of our worries was making sure that our voice was our own voice. We really have felt like GenSales is an extension of who we are. They’ve taken the time to understand our brand.
### READY TO **GROW** YOUR BUSINESS?
#### [Best Appointment Setting Companies for Manufacturers](https://gensales.com/blog/manufacturing-appointment-setting-companies?hsLang=en)
TL;DR GenSales is the first choice for manufacturers seeking appointment setting through fully…
[Read More](https://gensales.com/blog/manufacturing-appointment-setting-companies?hsLang=en)
#### [Commercial Restoration Appointment Setting: A Case Study](https://gensales.com/blog/commercial-restoration-case-study?hsLang=en)
TL;DR GenSales helped a restoration franchise reach commercial facilities decision makers through…
[Read More](https://gensales.com/blog/commercial-restoration-case-study?hsLang=en)
#### [MSP Lead Generation: From a Trial to 16 Months](https://gensales.com/blog/msp-lead-generation-case-study?hsLang=en)
TL;DR A four-month B2B lead generation campaign became a 16-month partnership between GenSales and…
[Read More](https://gensales.com/blog/msp-lead-generation-case-study?hsLang=en)
#### [Commercial Insurance Appointment Setting: A Case Study](https://gensales.com/blog/insurance-appointment-setting-case-study?hsLang=en)
TL;DR GenSales turned a commercial insurance producer's prospect list into sales appointments…
[Read More](https://gensales.com/blog/insurance-appointment-setting-case-study?hsLang=en)
[](https://gensales.com)
[](https://x.com/weopenyouclose)
###### [B2B Lead Generation](https://gensales.com/b2b-lead-generation?hsLang=en)
(303) 793-1111
info@gensales.com
###### [Industries](https://gensales.com/industries?hsLang=en)
Tamarac Plaza I 7555 East Hampden Ave, Suite 340, Denver, CO, 80231
###### [Our Approach](https://gensales.com/our-approach?hsLang=en)
###### [About Us](https://gensales.com/about-us?hsLang=en)
###### [Careers](https://gensales.com/join-our-team?hsLang=en)
[Privacy Policy](https://gensales.com/privacy-policy?hsLang=en)
[Company Facts](https://gensales.com/company-facts?hsLang=en)
© Copyright – GenSales All Rights Reserved
###### [BLOGS](https://gensales.com/blog?hsLang=en)
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