Database Intelligence

We use telephone surveys and market research to create smart databases.

Not all businesses represent your most valued targeted prospects. GenSales conducts Telephone Surveys and does comprehensive Market Research to identify companies that have the greatest impact on your sales. We compile Intelligent Data Lists (high quality Database Intelligence) to generate quality leads and effectively target your highest quality prospects.

Using Database Intelligence

From A New Marketing Campaign To Customer Retention

Studies have shown that smart market research and the effective use of surveys can increase customer retention, validate a projected response to a new product or service (or change in offering) and measure overall customer satisfaction. Surveys can also be used to uncover sales opportunities from prospects or discover a customer that is ready to leave your company and allow you time to remedy the situation before it is too late. The survey response data generated by GenSales is timely, accurate and can change your business in immeasurably positive ways.

Keeping Your Database Intelligent

We Cold Call Your Current Customers To Keep Your Brand Front-And-Center

Nothing is more effective when promoting your message or brand than a one-on-one conversation. That’s where our market research comes in with a phone call. An email, fax, website, advertisement or even direct mail piece cannot gather critical information as well as a phone call. When your sales cycle is complex or you just want to keep your brand in front of a prospect, GenSales can successfully make the calls to deliver your message.

State Of The Art Call-Center Software

GenSales uses state of the art call-center software that can be configured to execute any type of survey, from simple to very complex, so your survey will be as effective as possible.

Prospect Database Lists

A Powerful Tool In Your Telemarketing Campaign

The first step in a successful new business acquisition strategy is identifying the most valuable prospects to target. At GenSales, we are experts at creating Prospect Database Lists and Marketing Lists. You may provide a database to us or we can arrange fresh sales leads by acquiring or building a prospect database list based on your specific criteria (industries, geographies, business size, etc.). Either way, we help you meet your business growth objectives.